Case Study: The Gold Rush Online Donation fundraiser organized by the Plymouth North Eagles High School Baseball Team was a huge success. The team nearly doubled their initial goal of $10,000, raising almost $20,000 in just three weeks. Donations like these were made possible through the hard work and dedication of the athletes, coaching staff, The GA App and their community's generous support.
“One of the most effective strategies was having each athlete come prepared to the kickoff with a list of potential supporters. We also had the coaching staff promote the fundraiser daily at practice, which made a big impact.”
- Tyler Morini, Fundraising Coach, Massachusetts-East
Photo taken by @bellassphotography
Turning Pitches into Profits
The fundraiser had 301 supporters, with an average per player amount raised of $350. With a total of 56 baseball players participating, this fundraiser was a great example of how easy and low-risk it can be to raise money and get new equipment for their team. In this case study, we will explore how Gold Athletics' Gold Rush fundraiser helped the Plymouth North Eagles exceed fundraising goals and how other sports teams and organizations can turn pitches into profits, just like they did.
How Did the Plymouth North Eagles Strike Gold? The GA App
The GA App provided the Plymouth North team with a comprehensive fundraising experience. Not only for their Head Coach, but their supporters too. Their Coach was able to access our campaign stats dashboard to view fundraiser progress in real time, monitor individual player progress, send messages, and edit reward details. They assigned sales to each Plymouth North Baseball player on the team, claimed and earned rewards for participants, and communicated important fundraiser details via team messages. The GA App also simplified the process of sharing fundraisers on social media, donating to the fundraiser, and claiming rewards for players.
Staying organized and committed to the Gold Rush fundraiser was crucial to the Plymouth North Eagles' success. By coming prepared with a list of potential supporters and promoting the fundraiser daily at practice, the athletes and coaching staff were able to keep track of donations and contributions through the Gold Athletics app. As a result, the fundraiser received even more generous support from the local community and beyond. This level of dedication not only helped the team exceed their initial fundraising goal but also exponentially impacted their profits. This allowed them to purchase apparel for the team, new equipment, and miscellaneous items. The success of this fundraiser serves as a testament to the power of organization and commitment in achieving fundraising goals.
More About Rewards
The App's rewards are custom-ordered at the end of the fundraiser, decorated with the organization's logo and in the sizes requested by the participants. Payments are issued within 7 days of the fundraiser closing, and paper checks are mailed via USPS. In case supporters had any concerns, they had the app's customer support team at their disposal by emailing app@goldathletics.com.
The Big Payoff: By The Numbers
Average amount Raised per Athlete: $350
Total Number of Athletes: 56
Initial Goal? $10,000
Number of Supporters: 301
Amount Raised? $19,635
Q&A with Fundraising Coach Tyler Morini:
Q: What inspired the Plymouth North Eagles to organize this fundraiser, and how will the funds raised be used?
Tyler Morini: The team needed new equipment and apparel, and they wanted to make sure every player had access to high-quality gear. The funds raised will go towards purchasing equipment, apparel, and miscellaneous items that the team needs.
Q: What were some of the most effective fundraising strategies you helped the team use?
Tyler Morini: One of the most effective strategies was having each athlete come prepared to the kickoff with a list of potential supporters. We also had the coaching staff promote the fundraiser daily at practice, which made a big impact.
Q: How did the team keep track of donations and contributions during the fundraiser?
Tyler Morini: The fundraiser was run entirely through The GA App, which made it easy to keep track of donations and contributions.
Q: How did the team spread the word about the fundraiser?
Tyler Morini: The team primarily used text messages to spread the word about the fundraiser, and the coaching staff was heavily involved, which helped with word-of-mouth promotion.
Q: What was the role of the community in the success of the fundraiser?
Tyler Morini: The community played a vital role in the success of the fundraiser by supporting their favorite athletes. Without the community's support, the fundraiser would not have been as successful.
Q: What lessons did the team learn from organizing and executing this successful fundraiser?
Tyler Morini: The team learned that everyone has an easy but important role to play in the fundraiser's success. Both coaches and players need to buy in and do their part.
Q: How can other sports teams and organizations use this Gold Rush fundraiser as a model for their own fundraising efforts?
Tyler Morini: Other sports teams and organizations can reach out to their local Gold Athletics representative, who can walk them through the easy process of organizing and executing a successful fundraiser.
Q: What advice would you give to others who are planning a similar fundraiser?
Tyler Morini: Get the kids and coaching staff on board! Everyone needs to know how important their participation is. With everyone working together, the fundraiser will be a huge success.
If you're a high school coach or athletic director looking to raise money and get new equipment for your team in an easy, low-risk way, reach out to one of our Gold Athletics representatives today at info@goldathletics.com and start planning your Gold Rush Online Donation fundraiser!
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